APICES BUSINESS AND SOLUTION
We Support Our Partners In Adopting Technology Innovations And Developing Strategic Plans To Drive Business Growth
OUR VALUE PROPOSITIONS
At Apices, our team enjoys working together in a friendly and creative atmosphere, where fun and collaboration go hand in hand. By combining the experience of our people, we specialize in application and software development, enabling us to design, build, and adopt up-to-date technologies tailored for our partners.
We empower businesses through innovation. It’s not just about software—it’s about delivering measurable business success. Our proven track record reflects our commitment to helping partners grow and thrive.
Acceleration through MarTech and RPA solutions. Based on our market research, we identify the best tools—or even develop customized solutions from the ground up—to perfectly match our partners' business needs.
- AI & RPA: Streamlining business operations through intelligent automation and advanced robotics.
- Application Development: Transforming ideas into intuitive, user-friendly digital applications.
- E-Commerce: Driving sales and optimizing online retail experiences for maximum business impact.
OUR PARTNER
APICES's
Experiences
Sofware Development
From idea to execution, we deliver intuitive digital solutions—focused not only on development, but on solving real customer needs. With over 10 years of experience, our team has built websites, mobile applications, kiosks, APIs, and back-end systems to create complete ecosystems that support marketing automation and scalable growth.
Socail-Commerce
With over 10 years of experience, we drive sales and optimize online retail (B2B , B2C) through end-to-end solutions—from UX/UI design and system development to operational workflows and business process planning. We go beyond development to ensure every part of your e-commerce journey is built for success.
RPA Robotic Process Automation
Streamlining business operations through intelligent automation and advanced robotics—reducing routine costs and boosting sales through greater accuracy. We've successfully applied RPA to enhance SEO performance and automate keyword analysis for measurable business results.
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Digital Transformation -
CRM -
LINE OA -
Kiosk -
POS -
Website O2O
At Joyliday, we help our partners build a powerful tech ecosystem that enables scalable O2O growth and unlocks data-driven opportunities through digital transformation.
One of our most important partners. Joyliday operates a fun park business in shopping malls, and one of our main challenges was helping them transform their digital data to enable faster operations and drive business growth. We planned their IT strategy and assisted with implementation. Over the past year, we have worked on projects such as CRM, website compliance (legal), POS upgrades, LINE OA, and ongoing initiatives including a new ecosystem, kiosks, top-up applications, and point transfer systems.
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CRM -
Digital passkit -
Digital wallet
At Royal Orchid Plus, we drive the shift to a cardless society with smart digital features like location services, real-time updates, and notifications.
Our team members have experience in digital transformation with the global team from Royal Orchid Plus. Together, we implemented a digital pass for the loyalty card, fully integrated with Thai Airways’ legacy systems to enhance the features of the loyalty program. This project successfully replaced plastic cards with a digital solution, transforming the customer experience.
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LINE OA -
Facebook Apps
At Shell, We had the opportunity to work with our partner to develop one of our proudest and largest projects.
Together with partner, we developed LINE OA and CRM integration with Shell Global, enabling accurate promotion point collection for customers. In collaboration with our partner, we successfully implemented the system for use in Thailand and have continued to develop it further as a global solution. This experience has strengthened our confidence that, together with our partners, we can drive business success. Through this project, we have gained significant experience with CRM ecosystems.
At Big C, our founders helped lead the development and management of its end-to-end e-commerce platform and mobile app.
We rebuilt the application from the ground up, revamped the UX/UI for both app and website, and redesigned the operational flow to support multi-store management. For the system was re-architected for scalability and resilience, enabling the creation of a robust ecosystem that supports both B2B and B2C models for a marketplace and e-commerce platform.
Along the journey, we’ve helped build a comprehensive end-to-end ecosystem for e-commerce. The key initiatives we implemented and established to achieve this objective include:
- Adopting microservices architecture and redesigning the infrastructure for greater scalability and flexibility.
- Managing Big C’s applications to meet performance and business targets.
- Integrating CRM systems from offline to online (O2O) to unlock new business opportunities and enhance customer visibility.
- Redesigning the website and mobile application to align with Big C’s customer-centric strategy and digital direction.
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Robotic Process Automation (RPA) -
SEO -
Martech -
AI
At True Digital, one of our founders played a key role in helping the MCN team enhance content engagement by leveraging RPA and AI-driven automation.
We initiated Robotic Process Automation (RPA) to address the challenge of rapidly scaling YouTube content across our affiliated channels within a limited timeframe. With minimal resources, we implemented RPA combined with data-driven analytical models to automate content optimization and streamline execution.
This strategic approach helped reduce manual workloads, minimize human errors, and significantly improve SEO performance. As a result, we achieved higher video rankings, increased organic views, boosted subscriber growth, and maximized ad break monetization—delivering fast and sustainable results in digital content management.
At Tops, we drive revenue growth and customer satisfaction by leveraging data-driven SEO and design solutions.
To help Tops meet its business objectives, our plan centers on correcting data and enabling precise analysis to drive smarter decisions and real results.
One of our founders led the successful implementation of Google Analytics via Google Tag Manager, ensuring configurations were tailored to business goals. This laid the foundation for clean, reliable data and actionable insights.
We also reviewed UX/UI event tracking at the code level, alongside GA data, to pinpoint and fix key issues. After implementation, we continuously refined the setup to maintain accuracy and relevance.
This hands-on, data-driven approach is how we aim to support Tops in reaching its goals—through better data, sharper insights, and continuous improvement.
- SEO and SEM
- Data Analysis
- UX/UI Design Using Persona Data
Services
CHECK OUR SERVICES
Outsourcing And Consulting
This services go beyond simply providing manpower — we carefully select professionals whose experience aligns precisely with your project requirements, ensuring immediate impact and value.
Website and Application Development
With decades of experience, we’ve navigated through multiple tech eras—from legacy systems to modern applications. Having built countless custom websites and apps, we’ve developed deep expertise in both custom-built solutions and framework-based development, giving us a strong edge in delivering what the market truly needs.
RPA and AI
We don’t just use ready-made tools or basic RPA solutions. We start by understanding what our partners really need. Instead of relying on one-size-fits-all tools, we build custom solutions that match each client’s goals. With our experience, we make sure the RPA we create works well, can grow with the business, and can be used in other departments too.
E-commerce, Social Commerce, Marketplace
When it comes to e-commerce, we’re highly confident. Our team has over 10 years of experience working with various platforms, delivering successful solutions and continuously improving them. This is one of our core strengths — we don’t just provide software, we deliver a complete end-to-end solution that drives real success for our clients.
Our Team
Founders
Vipu Suriyawong - IT And Business Solutions
Oversee IT, solutions, and business direction, helping the company and advising partners through tailored solutions to achieve their objectives.
Arm Matavon - Project Management
Responsible for project management and end-to-end operations design to help the business and partners achieve the goals.
Weerawat Nateemas - Marketing
Take charge of marketing analysis and Martech tools to provide accurate outputs, to help our partners achieve the succeed.
Nirun(Ball)
Solution & Architecture
Over the past year, I’ve worked with a wide range of technology solutions. With this experience, I’m confident I can help Apices and our partners grow with focus and commitment.
Puntharee(Joy)
Project Manager And Data Analysis
I’ve worked on many projects at Apices and always embrace the challenge. For me, it’s not just about completing a project, but about thoroughly analyzing the data to ensure it drives true business success.
Nattapong(Bank)
Full Development(Users Touch Popint)
I'm not just a front-end developer — I’m involved in every part of application development with a deep understanding of user needs. I’ve been through many development cycles, working closely with UX/UI to design and build solutions. I'm not just a developer; I'm everything the user needs to have a great experience.
Nunnapat(Kai)
Back End, API And Integration system
I understand what users need and what the system must provide to support those needs. I'm not just a backend developer — I handle API integration, message streaming, and every solution the system requires. I’m here to make sure everything works seamlessly, end to end.
Portfolio
CHECK OUR PORTFOLIO
- All
- App
- Website
- Martech
Contact
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Address
47/106 Sena Village Ramindra KM.9
Soi Muban Mantana, Ram Inthra–Wongwaen Road
Bangkok 10230 Thailand
Call Us
0880054542,
0687412456, 0898031982